What share of US households now have at least one paid streaming video subscription?
Answer90%
Streaming has become the default way most American households watch video.
Source: Deloitte Digital Media Trends (2025) deloitte.com
Film & TV · Facts & sources
Show facts & stats
4 sourced facts about TV shows and streaming — how much we watch and where, each with the context behind the number. 4 more are in today's round and appear here after it closes.
The basics
Going deeper
About how many subscribers did Netflix have worldwide as of early 2025?
Answerover 300 million
Netflix crossed that milestone after adding a record number of subscribers in the prior quarter.
Source: Netflix company data (via Wikipedia) (2025) en.wikipedia.org
In about how many countries does Netflix operate?
Answermore than 190 countries
Netflix expanded to nearly worldwide availability after a major push starting in 2016.
Source: Netflix company data (via Wikipedia) en.wikipedia.org
Expert level
Of people who cancel a streaming service, what share come back to the same service within six months?
Answer22%
Many people cancel and re-subscribe just to catch a specific new season or show.
Source: Deloitte Digital Media Trends (2025) deloitte.com
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